Beware! The Dark and Crucial World of Content Marketing
Guest Speaker: Mike Li "The Dark Side of Content Marketing" What is there to know about content marketing? Well, one thing is for sure; content is king. A blood-thirsty king. Now feed him "Create awesome content." "Deliver value." "WOW your users." "Master the
What’s Inside The Secret Rooms of Facebook Interface?
Guest Speaker: Steven Levy "When Facebook Cleared Out Thousands of Rooms" The creator of the social giant’s experiment in anonymous interest groups looks back on an experiment that fell flat. On October 13 of this year, Paul McCartney played a Pioneertown, CA roadhouse called Pappy &
My eyesight is hurting, am I the only one suffering from web design?
Guest Speaker: Kevin Marks "How the Web Became Unreadable" I thought my eyesight was beginning to go. It turns out, I’m suffering from design. It’s been getting harder for me to read things on my phone and my laptop. I’ve caught myself squinting and holding
Is Technology Ruining Your Relationships?
Guest Speaker: Bryan Kramer "How Technology Affects Human Relationships" If you’re anything like me, you reach for your smartphone as soon as you wake up to check email and respond to texts. The rest of the day, you’re constantly on a tablet,
It’s a Battle, The World’s Largest Companies are Aggregators
Guest Speaker: Tikue Anazodo "How ‘Aggregation Theory’ is Fueling a Multi-Trillion Dollar Technology Revolution" The Great Commoditization of Distribution Tom Goodwin made the following observation in his March 2015 article in Techcrunch titled The Battle Is For The Customer Interface and it went really viral on
Be like Michael Jordan, Get your Trademark early!
Guest Speaker: Freeman Harris "When should a startup register their trademark?" Setting up a new company is hectic. There’s a large amount of things that need to be created, organised or started. If you’re new to the experience of running a startup,
10 Most Important Steps To Start Owning a Business
Starting up a new business can be very frustrating at first. It’s not very easy to come up with a list that will work with everybody, especially when you are bombarded with lots of ideas and you feel overwhelmed with
Cultures that inspire play come first
Talking to over 20 different startups this year there was one conversation that stood out from the rest. Cultures with less pressure come first. “One day I’m going to get big offices and all my best friends working with me”. I’m sure you’ve heard it before. Google offices